80% of Marketing Roles Now Require Digital Skills: Rising Demand Fuels Growth of Digital Marketing Courses
Feb 05, 2026
Mumbai (Maharashtra) [India], February 5: India's marketing job landscape is undergoing a major transformation, with digital-first skills becoming essential across industries. According to insights from MCTA (Marketing Courses Training Academy) , nearly 80 per cent of today's marketing roles require hands-on expertise in digital platforms, data analytics, automation, and performance-driven execution.
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