AQI Emerges as the New Luxury Metric as HNIs & NRIs Turn to Clean-Air Living
Dec 04, 2025
New Delhi [India], December 4: As Indian metros grapple with hazardous air quality, chronic traffic congestion, and mounting health risks, a transformative shift in luxury real estate is underway. For discerning HNIs, NRIs, and well-travelled families, Air Quality Index (AQI), green cover and sustainability have become defining parameters of premium living. This shift is steering a surge of interest toward destinations that promise cleaner air, more time, and a healthier lifestyle -- and Ram Rattan's Naugaon has swiftly emerged as one of the most sought-after addresses in this new era.
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